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Storage Expo event guide.

Storage Expo : 02 October, 2007  (New Product)
The Storage Expo event covers both technical and business planning aspects of the growing demand for data management solutions.
Organisations are facing unprecedented growth in data storage requirements with capacity requirements projected to continue to increase by over 50% per annum for the medium term, you only have to move a decade into the future to predict that Data Storage will increase by a factor of 60 fold. Storage Expo 2007 is the event where you can find out about all the other new data storage technologies that are available for organisations to cope with data growth. The show features over 100 of the world's top storage vendors and an extensive, cutting-edge free education programme with 62 experts speaking in the Keynote Conference, Technical and Business Strategy Seminars. The event enables organisations to compare the latest products and services, providing the ideal opportunity to assess how to incorporate the latest storage technology into their IT infrastructure.

At the keynote conference there's a huge diversity of leading-edge keynote addresses given by some of the industry's top experts who look at the latest business advantages that sound application of storage strategy can deliver for an organisation. Storage practice has traditionally been driven by the push of regulation, legislation, and business continuity rather than the pull of sound business practice. The impetus is changing from push to pull due to the emphasis on increasingly business efficiency, utilization of intelligence, process management and productivity benefits. The keynotes at Storage Expo reflect the change in the data storage landscape, here is a selection of what's on offer at the show:

Jon Collins, Service Director, Freeform Dynamics will discuss Governance, Liability and Responsibility from the often overlooked issue of getting rid of information. Two Thirds of Companies do not have processes in place to get rid of Regulatory Expired Information. The problem is that this data requires money to support, opens up potential for misuse and investigation, and without removal will continue to foul up storage facilities for an organisation. The softest consequences of failure to control the archiving schedules for data is that it requires continued investment to support its existence - the hardest consequence is that it demonstrates weak IT governance and lays an organisation open to prosecution or fines. Ensuring that data is stored, archived and destroyed in accordance with legislation and regulations is both a technological and process driven problem. Jon Fell, Partner, Pinsent Masons and Greg Gawthorpe, Technical Operations Team Leader, CMC Markets will take part in this session to cast illumination on some of techniques that can be employed, and the consequences of poor data death control, are examined by the leading experts in the field today.

Michael Faber, Vice Chair, Institute of Operational Risk will chair a panel on business continuity data protection strategies. Long gone are the days when business continuity was synonymous with disaster recovery. Today's Business continuity practitioners are using data storage and retrieval techniques that provide not just remedial cover, but solid state advantages for everyday data handling. The implementation of business continuity practices by an organization can provide huge benefits for productivity, efficiency and governance - not just in the event of a disaster, but also in the day-to-day functioning of IT services. In this session the techniques that can be employed to ensure that your intellectual property is protected and available under all circumstances will be explored by the panel which includes Ian Wood, Head of IT, Wildfowl & Wetlands Trust; Sagar Vadher, Head of IT, I Want One of; Najaab Ahmad, Technical Projects and Support Manager, Sunlight Service Group.

Bob Plumridge, Director, SNIA will tackle the issue of Information Lifecycle Risk Management. This keynote will look at the cycle from creation to destruction, the application and value of Information moves through cycles of importance - and the way that this information is stored and managed should change to reflect this. The changing nature of data equity also comes with a corresponding risk profile, and data is especially vulnerable at certain phases in its life cycle. This session will also explore the nature and advantages of lifecycle management, looks at the vulnerability profiles and ways that information can be best exploited and protected in the modern organisation.

John Abbott, Chief Analyst, The451 Group leads a panel that investigates how organization can use storage to power business intelligence and process management.
Dr Charles Curran from CERN and Jim Lewis from the Cambridge Astronomical Survey Unit will take part in this panel which will debate whether Business Process Management is about Technology or People The jury is fairly split on this - but one thing is for sure, that one cannot function without the other. The greatest source of information for the efficient functioning of an organisation is organic -and by ensuring that your data storage is effective you can exploit this to give you maximum business advantage. This session will explore the concepts of Business Intelligence and Business Process Management, and look at the ways in which sound data storage can be used to ensure an organisation is utilizing all of its data assets.

A recent survey of 335 companies by Storage Expo has found that 95% of organizations are making investments in IT infrastructure to reduce their carbon footprint. The Green IT Debate is an issue that everyone is discussing at the moment, with Storage facilities and data Centres consuming vast amounts of power, some claim its as much as the aviation industry. Handling data uses vast amounts of energy - and this unequivocally already has a massive environmental impact. Brian McKenna, Editor, Computer Weekly will pick the brains of experts from the largest data storage companies in the World for the keynote on why this trend is not sustainable, and how many organisations are now taking this in hand looking to reduce the footprint of their electronic activities.

November 1st is the deadline for UK Financial firms to comply with Markets in Financial Directive Instruments in what is expected to be one of the largest compliance the financial sector has seen in a decade. PJ Di Giammarino, CEO, JWG-IT and Phil Higgins, CEO, Brookcourt will participate in a keynote on how MiFID will impact on data storage. MiFID will govern all transactions from core investment business, as well as some activities of retail banks and other organisations that have financial transaction elements. 2007 is a significant year for compliance, and this session will explore the impact on companies of the latest swathe of compliance law that is coming into force. Information to date indicates that many organisations are behind the adoption curve on where they should be, with potentially catastrophic consequences for future trading operations. This lecture is not just for those in the financial sector - Compliance legislation, governance and liability affect every organisation - and where the finance sector leads, other markets follow. With detailed analysis and commentary from the leading experts in the field, this session will help you to understand the significance of the latest wave of compliance regulation and legislation.

According to a survey by Storage Expo 70% of firms do not have the mechanisms in place to destroy regulatory-expired records. According to PJ Di Giammarino, CEO, of MiFID think tank JWG-IT, MiFID introduces a fundamentally new requirement for record keeping, in which the financial institution is now accountable for storing and retrieving both structured and unstructured data in the context in which it was created. This moves the EU towards a world where the financial institution is guilty until it can prove its innocence and the customer can, and will be encouraged to take the bank to task and prove that they are executing its business both effectively and efficiently across long periods of time - up to the lifetime of the client relationship."

Peta Projects involve the Global application and delivery of information, certain types of organisation need to store vast amounts of data - typically scientific, financial, military, media and governments. Although the type and application of this data changes from organisation to organisation, handling huge amounts of data drives best practice - delivering efficiency, productivity and environmental returns. James Hayes, Editor, Information Professional Magazine, IET will reveal why these types of organisation provide a fascinating insight into storage on a grand scale - and the lessons learned from stored data effectively on a grand scale, what practices can be employed by other organisations. In the keynote David Lipsey, Information Systems Infrastructure Manager, Ordnance Survey and Steve O'Donnell - Global Head of Data Centres and Customer Experience Management, BT will pass on the benefit of their experience of what is involved in working on Peta projects that store data on a grand and global scale, and learn what issues have been overcome to ensure the effective control of this data.

The Deal or No Deal the toughest challenge in Data Storage returns to Storage Expo, where six companies - Acronis, Gresham Computing, Neverfail, Pillar solutions, Promise, Quantum, Quest Software will have just 3 minutes to pitch their product to a panel of the leading experts, buyers and analysts in the market - before facing a barrage of the toughest questions. Intimidating, educational and interesting -this is the forum for companies that believe that their product is the best in the market. At the end of the keynote the panel will give their judgment, and there will be only one company that emerges victorious.

Dennis Zimmer's book on VMware ESX is a best seller in Germany, with a 5 star rating on and over 2500 copies sold in just 6 weeks. The book, now translated into English, describes how to efficiently manage and set up your VMware EXX Server environment. Come meet the author and get your free copy (worth £40) with compliments of Pillar Data Systems, Stand 350 at Storage Expo 2007.

There's also a packed seminar programme presented by some of the leading lights in the Storage Industry. The seminar programme is divided into two streams, Technical and Business Strategy, to ensure you get the most from the whole event.

In the technical stream you have a huge choice including:.

* "From Server Virtualisation to a Simpler Storage Environment" by Dr Dennis Zimmer, Virtualization Consultant, Pillar Data Systems EMEA.
* "Storage Efficiencies for Messaging and Collaboration tools in the Enterprise" by Paul Hargreaves, Consulting Engineer, Network Appliance.
* "Back-up on Mt Everest" by Ben Clowes, Film Maker and Tom Clowes, Expedition Organiser.
* "The Phases of File Virtualisation" by Darren Soothill, Rainfinity Technology Consultant, EMC.
* "The Next Big Thing" by Hu Yoshida, VP & CTO, Hitachi Data Systems.

The Business Strategy stream includes:.

* "Increasing the Productivity and Reducing the Environmental Impact of your Data Centre" by Ian Bond, Consulting Systems Architect, Cisco.
* "Green up your Storage" by Thomas Langkjaar, Manager Enterprise StorageWorks EMEA, HP.
* "The Green Data Centre: BT's Learning in Reducing Carbon Footprint" by Steve O'Donnell, Global Head of Data Centres and Customer Experience Management, BT.
* "Simplifying Storage for Business Continuity" by John Coulston, Head of Enterprise & Solutions Marketing, Dell UK & Ireland.

Storage Expo, the UK's only dedicated data storage event, provides visitors with the opportunity to compare the most comprehensive range of data storage solutions from all the leading suppliers whilst addressing today's key issues in an unrivalled education programme. The show is now in its 7th successful year and in addition to more than 100 exhibitors the education programme features over 60 experts on data storage. Visiting Storage Expo, at the National Hall Olympia London from 17th - 18th October 2007 will help you find the definitive answers to your growing data storage needs.

The show is co-located alongside Documation UK which is the only dedicated end-to-end content, business process & information management event. The show brings together professionals who are actively seeking how best to manage their business information with the industry's leading technology and service suppliers. It addresses today's business & technical issues in an unrivalled, free-to-attend education programme and showcases a comprehensive range of the latest tools and technologies enabling you to manage your business information efficiently and cost effectively.

Visitors who attend Storage Expo can also attend Documation UK without having to pre-register.

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