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News

Online media protection agreement

Inside Secure : 12 June, 2014  (Application Story)
Sky Deutschland is using Digital Rights Management Fusion Agent software from Inside Secure for protecting video content delivery
Online media protection agreement

INSIDE Secure has licensed its downloadable DRM Fusion Agent software to Sky Deutschland. Sky Deutschland will use it to protect premium video content delivery for its Snap online media service.
 
INSIDE Secure’s DRM Fusion Agent software is embedded in Sky Deutschland’s Snap apps for Android and iOS based devices. Snap is a new TV and movie OTT (Over-The-Top) offering, available to existing customers as well as non-Sky subscribers. OTT refers to the delivery of video, audio and other media over the internet without being subject to distribution via a cable or broadcast satellite operator.
 
INSIDE Secure’s downloadable DRM provides the critical and studio-approved Digital Rights Management (DRM) needed to protect Snap’s VOD library. The library includes thousands of films on top of TV season box-sets, HBO library content, movies, children’s programs and Disney content. Snap is available on the internet, iPad, iPhone, selected Samsung Galaxy devices and Smart TVs.
 
“INSIDE Secure’s DRM Fusion Agent greatly contributes towards securing digital content deals for pay-TV providers. It supports Snap’s operation as a successful platform, enabling us to bring an extensive content catalog to our existing customers and, more importantly, to a whole new audience,” said Euan Smith, executive vice president Product and Operations at Sky Deutschland. “Sky pioneered the concept of a content rich, live and on demand entertainment service with Sky Go. Snap expands this service by giving Sky customers and all entertainment fans the chance to enjoy a wide new selection of top quality content from the Sky collection.”
 
“Our collaboration with Sky Deutschland is increasing testament to our market leadership in downloadable DRM for securely distributing high value content,” said Simon Blake Wilson, executive vice president of the Mobile Security division at INSIDE Secure. “With leading customers like Sky, the BBC, HBO, Amazon and others as well as with all the major Hollywood studios, we are increasingly establishing our DRM Fusion Agent as the de facto DRM solution that also offers the best user experience on multi-screens.”
 
INSIDE’s DRM Fusion Agent is the world’s leading DRM solution for Android, iOS and BlackBerry 10 (BB10) devices. Consumers worldwide have already downloaded more than 80 million mobile apps with downloadable DRM Fusion Agent software embedded in them, protecting billions of premium content playbacks.
 
In addition, DRM Fusion Agent offers multiple content protection technologies both in software only and hardware implementations. This in turn enables the ever-growing business of distributing premium content to be played on Apple iOS, Android and BB10-based devices. Approved for use by Apple, Microsoft, BlackBerry and all the major Hollywood studios, the downloadable DRM Fusion Agent software provides feature-rich and multi-layered content protection, as well as rights management for multiple device platforms.
 
The INSIDE downloadable DRM Fusion Agent software enables distribution of high-value content and dramatically reduces DRM implementation costs and time to market. It also enables media companies and high-value content providers to achieve revenue from service deployment more quickly by eliminating the dependence on device manufacturers.

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