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Coalition formed on data centre services

ICTroom : 13 November, 2015  (Company News)
ICTroom is meeting the challenges placed on data centre services by increasing IT complexity through a new partnership with Atos
Coalition formed on data centre services

Digital service provider Atos and ICTroom have signed a global alliance agreement that establishes a partnership to deliver end-to-end Data Centre Services to their clients. Both companies provide complimentary portfolios that deliver turn-key systems for Data Centre clients. The agreement enables enterprises to create and operate a future-state technology eco-system that will support business growth, agility and sustainability.

Atos has vast experience in data centre consolidation, moves, virtualisation, optimisation and transformation projects, in more than 1,000 data centre projects over the last 10 years. ICTroom has delivered over 250 data centres and computer rooms across Benelux, Europe and other parts of the world. In the beginning the scope of the alliance agreement includes Benelux, Sweden, Finland, Denmark and Central and Eastern Europe. More regions and countries will follow at a later stage.

Wim Los, Senior Vice President Technology Transformation Services at Atos: “Atos has found in ICTroom a complementary Partner relating to turn-key Data Centre construction. We have complementary portfolios on Data Centre Services in which ICTroom provides all facilities and Atos all IT-related services. Our customers will benefit from our joined forces with added services that enhance implementation and reactivity time.”

Frank Brand, Managing Director at ICTroom: “Strategic partnerships are no longer a ‘nice to have.’ They are critical in building competitive advantage in today’s more complex IT industry. The partnership of Atos and ICTroom delivers a full end-to-end scope of services in Data Centre design, construction and commissioning and allows for a tangible relationship that is greater than the sum of its parts.”

Customer benefits

By combining the IT infrastructure capabilities of Atos and the facility infrastructure capabilities of ICTroom, customers benefit from an end-to-end service specialised in data centre facilities and technology infrastructure. The joint approach ensures a significant reduction of overall delivery time to achieve a live site and meets the specific needs of each client’s data centre. This alliance addresses challenges many enterprises face across multiple market sectors and geographies, reducing the business risk regardless of the development stage of a data centre project.

When asked how the increasing complexity of the IT industry affects the data centre market, Matthew Gingell, ICTroom’s strategy director told us that it is a function of three factors.

"The changing business models for IT delivery (eg public cloud, private cloud, colocation, private DC,…) is the first factor," he told us.

"Enterprises want to ensure they maximise the benefits of using hybrid models to deliver appropriate IT services and this has a knock-on effect to how the data centre is used. This complexity challenge is often exacerbated by the need to support both new and legacy platforms at the same time."

The second factor is the development of the ‘edge-colocation’ phenomenon in which data centres are required closer to the user.

"This is not a contradiction of the increase of hyper-scale data centres but an integral part of the whole story. The need for ‘local’ data centres is driven by: the IoT - keeping processing close to data generation; media streaming - keeping backbone networks free of duplicate data transmission; latency - where sub-milisecond response is required for 5G and other applications; and commercial drivers such as data regulation and security concerns," Matthew continued.

The final factor is a recognition of the need for flexibility, scaleability and responsiveness in all MSP offerings.

"Research ICTroom is currently undertaking has already highlighted the need for an MSP to be able to embrace these attributes in their own offerings in order to compete. Again - the knock on effect for the data centre is that it must match the IT service organisation in terms of ability to change quickly to meet changing requirements for location, size, power density, resilience, security and connectivity," Matthew concluded.

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