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Back up storage provider signs UK distributor

Tandberg Data : 08 May, 2008  (Company News)
Tape libraries, storage media and other back up and recovery systems from Tandberg Data now available through trade distributor Micro-P in the UK.
Tandberg Data has signed a distribution agreement with Micro-Peripherals (Micro-P) in the UK.

Micro-P, a trade-only distributor of PCs, Peripherals, Storage and Networking Solutions, has been appointed as a UK distributor for Tandberg Data's entire portfolio of tape libraries, tape autoloaders and tape drives, disk-based storage and data media.

As one of the oldest distributors in the UK backed with a loyal customer base, Micro-P is a natural fit for Tandberg Data, whose solutions span from ambitious power users to small to medium sized corporate environments. With state-of-the-art distribution facilities in Lancashire and Hampshire and a reputation to go that extra mile for enhanced customer service, Micro-P are well placed to recommend Tandberg Data solutions to their 8,000 UK channel partners.

"Adding Micro-P as one of our distribution partners will be a significant factor in increasing Tandberg Data's market share in the UK," said Gary Preston, Sales Director, North and South EMEA, Tandberg Data. "It allows us to touch a greater volume of partners and provides our current resellers with a healthy choice of supply route. Micro-P demonstrates focus and expertise with a pro-active, dedicated Storage division. It has the desire to capitalise not just on the opportunities that are provided in mainstream backup sales, but will also help partners diversify and up-sell into new markets, such as our higher-end, margin-rich automation solutions."

"We only select best-of-breed solutions and work with manufacturers who enhance our solution portfolio. Tandberg Data has a long history of providing quality, innovative robust solutions which will make them an attractive proposition to our customers." noted Mark Kahr Vendorand Marketing Director, Micro-P.

Micro-P's progressive marketing and communications to the channel will also provide one of the best routes to market for new versions of the RDX QuikStor disk based removable storage system. Micro-P customers will benefit from Tandberg Data's revamped Partner Programme, which provides the backbone from which UK resellers can optimise sales, marketing and technical support. Resellers interested in becoming a Partner should view Tandberg's web site.

Tandberg Data will continue to work with its two current UK distributors, Northamber and CMS Peripherals.
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