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News

Vipre Antivirus Offered At Reduced Price On Data Privacy Day

GFI Software : 28 January, 2011  (New Product)
GFI Software is knocking $10 off the retail price of Vipre Antivirus home and premium editions in support of Data Privacy Day on Friday 28th January
US consumers will be able to purchase GFI Software’s Vipre Antivirus Home and Vipre Antivirus Premium for $10 off the usual price on Friday, January 28, 2011. The offer is made in support of Data Privacy Day, in order to raise awareness of the identity risks associated with online activity and make online protection solutions more accessible to consumers.



Data Privacy Day was created to recognize the importance of protecting the privacy and security of personal information. Despite the benefits of new and innovative technologies, there are persistent doubts about how much personal information – digital identity – is collected, stored, used and shared to power the convenience and pervasiveness of these online services. To help build transparency and promote consumer control and accountability, without sacrificing the benefits of new technologies, organizations such as GFI are participating in various ways to promote vigilance among consumers for online protection from cyber criminals and theft of sensitive private data.



In an effort to raise awareness of the increased dangers online and to help consumers protect themselves from digital identity risks, GFI is offering limited-time pricing incentives on its high-performance Vipre Antivirus Home product line to those seeking to safeguard their personal information and protect their PCs.



On January 28, 2011 – Data Privacy Day, GFI Software will offer a $10 discount on VIPRE Antivirus Home and VIPRE Antivirus Premium, bringing the entry level price point to $19.95.
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