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News

Surveillance Based Retail Loss Prevention For US Fast Food Franchisee

March Networks : 08 July, 2011  (Application Story)
122 doughnut cafes in North America are seeing operational improvements and a reduction in losses through fraudulent transactions as a result of surveillance equipment and retail transaction investigation software supplied by March Networks

The Dunkin’ Brands franchisee Scrivanos Group is using March Networks’s Retail Solution to reduce losses from theft and maintain high operational standards at its 122 quick service food outlets located throughout the Northeastern US.


Each of Scrivanos’ Dunkin’ Donuts locations is equipped with a March Networks 4000 LC Series hybrid network video recorder (NVR), eight or 16 analogue cameras and a monitor in the store manager’s office displaying live video and transaction data overlays. Staff working remotely from Scrivanos’ asset protection centre also use March Networks Retail Transaction Investigation software, which integrates high-quality surveillance video with point-of-sale transaction data, to identify and investigate suspicious transactions and stop theft immediately rather than in weeks or months.


“Since we first began deploying the March Networks solution three years ago, our average case value has gone from $1,000 all the way down to less than $100, so we’re catching people more quickly and there are far fewer incidents than there used to be,” said Patricia Lincoln, Vice President of Operations, Scrivanos Group. “In fact, our asset protection team now spends about 80 to 90 percent of their time using the video surveillance system to keep an eye on what’s happening in our stores.”


Staff monitor live video around-the-clock for security purposes, but also to ensure operational compliance. If a cafe lobby needs cleaning, for example, or if a shelf is running low on a certain product, they will call the responsible employee to rectify the issue. Staff can also help identify where further training is needed, or compliment an employee on a job well done. The constant communication reminds employees that they are being monitored and serves as an effective loss prevention deterrent.


“Fraud and theft cost US retailers an estimated $37.1 billion last year, with the majority of those losses attributed to employee theft,” said Net Payne, Chief Marketing Officer, March Networks. “Unlike most IP video offerings, our comprehensive Retail Solution combines exceptional video management and reliability with intelligent software applications that help our customers stem losses from theft and increase ROI. And similar to Scrivanos’ experience, our solutions are increasingly used by retailers worldwide to oversee operations and improve in-store service more efficiently.”

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