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News

Sales VP to increase market share in software protection

Arxan Technologies : 09 September, 2008  (Company News)
Digital Rights Management and software protection company Arxan drives for increased market penetration with the recruitment of experienced Sales Vice President
Arxan Technologies has announced the appointment of Erich Baumgartner as Vice President of Worldwide Sales. As part of Arxan's executive management team, Baumgartner will drive development and execution of a global sales strategy to further propel the Company's growth and market penetration.

"Businesses are heavily impacted by software attacks, whether it's through malware insertion, reverse engineering or IP theft. With Arxan's products being widely applicable, we were looking to hire someone who brings industry expertise and a proven track record," said Michael Dager, CEO of Arxan Technologies. "Erich is a seasoned and innovative sales leader who complements our management team as we grow the business. With his solid experience in effectively guiding sales teams, he has led several companies through expansion and IPO, and we know he will be a fantastic asset to Arxan, aiding the continued evolution of our application hardening services and solutions."

Baumgartner has more than 20 years of corporate sales experience and most recently served as Vice President of Sales and Marketing for Ingrian® Networks, Inc. During his tenure, he drove sales strategy, while strengthening the company's sales and marketing teams. Prior to Ingrian, he served as Operations Director for Advanced Technology Security Sales at Cisco Systems, where he spearheaded the development of Cisco's security field sales strategies, and acted as the security liaison between corporate marketing, engineering and product support sectors. He has held additional executive-level positions at OKENA, Axent Technologies, Raptor Systems and Sun Microsystems.

"With software attacks at an all-time high, there is a clear market demand for enterprises to digital media to ISV's, for application security," said Baumgartner. "With Arxan's unique application hardening solution, there is a tremendous opportunity to meet customers' needs and grow the business."

Arxan Technologies' products, GuardIT and TransformIT, provide a critical layer of defence against unauthorised use, tampering, piracy and reverse engineering.
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