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News

Reverse charge SMS check-in service for kids

: 30 October, 2008  (New Product)
Parental fears can now be reduced thanks to a new service enabling children with mobile phones to check-in with their parents using a reverse charge texting service from PleaseCallMe
Reverse charge SMS check-in service for kids
Parental fears about children's safety may not be as great as frenzied media reports would seem to imply. While parents express an understandable degree of concern for children who are out and about, a new survey reveals that the majority of mums and dads trust their children to be responsible and stay safe.

The principal worry for parents is the possibility that their child might fall in with a bad crowd, with 41% expressing this concern, and 38% are worried by reports of knife crime. However only one in ten parents expresses misgivings about their child getting involved with drugs, and less than 3% worry about their children having sex, according to the research by PleaseCallMe.

It seems that parents today trust their children's own judgement when they're out and about, so long as they regularly check in. What actually worries them most is not hearing from their children when they're away from home. Eight out of ten parents say that knowing their child can keep in touch with them on their mobile phone gives them peace of mind.

That said, over half of mums and dads say they have received the excuse from their child that they failed to contact them when they were out because they'd run out of credit. So it's no surprise to find that 82% of parents wish that there was some way their child could use his or her mobile when they had no credit.

Phoebus Van Deventer, managing director for PleaseCallMe, commented: "As a parent myself, I know how worrying it can be when your kids are out with their friends. I always feel much better knowing they can get in touch if they need anything but there is always the chance that they might run out of credit. That's why we created the PleaseCallMe service."

The service, which is designed for children with a mobile phone, enables a message that says 'pleasecallme' or a personalised text message to be sent by a child, even on a pay as you go phone with no credit . The cost of 50p is paid by the parent and is substantially less than a standard reverse charge call, some of which charge £3.50 for the first 30 seconds and 50p per 30 seconds thereafter.
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