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News

Personal identity theft protection for NRA members.

LifeLock : 03 December, 2007  (Application Story)
US National Rifle Association members can now benefit from reduced rate subscriptions to LifeLock identity theft protection after the two organisations signed an agreement.
LifeLock CEO Todd Davis has announced a formal partnership with the National Rifle Association (NRA) that will provide LifeLock's industry leading identity theft prevention services to all NRA members and employees. Through this partnership NRA members and employees can enroll for LifeLock's services at a discounted rate.

"We are very proud to announce our relationship with one of the most recognised member organisations in the world," said Davis. "The NRA is well known for providing its members with the best benefits it can find to help better their lives. We are thrilled that they have selected LifeLock as the identity theft prevention tool for their members and employees."

As the leader in identity theft prevention, LifeLock helps consumers prevent ID Theft by setting and automatically renewing fraud alerts with the major credit bureaus, removing member names from pre-approved credit card offers and junk mail lists and guaranteeing the service with the strongest $1 million service guarantee.

In February, the Federal Trade Commission (FTC) released its annual report highlighting that for the seventh consecutive year, identity theft tops the list of consumer complaints. More than 225,000 complaints were filed in 2006, a number that experts believe is vastly underrated due to the number of complaints that go unreported. In 2006 alone, identity theft cost Americans $1.1 billion dollars, the highest amount ever.

"We understand the need and the proven value of this prevention tool and believe that it is a perfect fit for our 3.2 million members as well as for our employees," said Wayne LaPierre, NRA Executive Vice President. "It is our goal to partner with organizations such as LifeLock, who are leaders in their respective fields, as we continue to build on our strong foundation of member benefits."
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