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News

Online brand protection for MIS Corporate Defence Solutions.

MarkMonitor : 29 January, 2008  (Application Story)
MarkMonitor to protect MIS revenues and brand using on line trademark protection and resistance to phishing attacks.
MarkMonitor has announced that MIS Corporate Defence Solutions (MIS CDS) now provides MarkMonitor brand protection solutions and services in its portfolio of security products. This set of comprehensive solutions and services will enable MIS CDS enterprise customers to defend their brands against multiple online risks, including trademark protection, online channel protection and protection from online phishing attacks. MIS CDS has recently finalised its purchase of i-Sentral Security, a Secure Communications Specialist (SCS), with a long standing relationship with British Telecom.

MIS CDS is adding enterprise brand protection to its security portfolio at a time when online criminals are taking advantage of the global reach, business efficiencies and anonymity of the Internet to exploit brands, sell counterfeits and trade in gray markets. Through its relationship with MarkMonitor, MIS CDS will provide comprehensive services and solutions that help customers safeguard their brand equity and valuable intellectual property from ever-evolving online risks.

"Our customers rely on us for the highest security standards and the best products on the market," said Tracey Hannan, Product Marketing Manager of MIS CDS. "We understand the need and strategic value of taking proactive action against phishers, fraud artists and other online scammers. MarkMonitor products and services enable us to provide our customers with the right solutions to protect their brands from a wide array of threats to their reputation and revenue."

"It is the responsibility of brand holders to take an aggressive stance against those who seek to illegally profit from or compromise the integrity of their brands," said Charlie Abrahams, vice president and general manager, EMEA, for MarkMonitor. "We are pleased that MIS CDS has selected MarkMonitor for our brand protection expertise to ensure their customers can take action to secure their brands online."

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