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News

Internet Security Company Expands Into America

BullGuard : 25 August, 2010  (Company News)
BullGuard opens office in Fort Lauderdale to spearhead the company's expansion into the US and Latin American market for internet security products
BullGuard has announced its expansion into the United States and Latin America, establishing its lead office in Ft. Lauderdale, Florida. Consumer electronics industry veteran Morten Steen-Jørgensen will serve as CEO of BullGuard Americas and lead the company in building its reseller program to serve local markets and meet growing customer demand for easy-to-use Internet security solutions. Steen-Jørgensen will remain Chairman of the Board, BullGuard.

"BullGuard's focus on ease-of-use and customer service is the key to our significant growth, expanding from four to nine countries in one year," said Morten Steen-Jørgensen. "To build on and sustain that momentum, we are expanding our distribution network and strengthening our operations which will allow us to better serve our customers and empower our resellers in the US and Latin America."

BullGuard's all-in-one Internet security suite provides antivirus, antispyware, spamfilter and is the first Internet security product developed for gamers to increase performance. Customers also receive 5 GB backup and 24-hour support.

"By expanding into the Americas, we can better respond to the region's growing demand for user-friendly Internet security solutions," said Søren Ravn, CEO at BullGuard. "Consumers are much too busy to spend hours installing complicated software - that's why simplicity is essential. We expect to do in the Americas what we did in England, where we have grown our reseller base 100 percent each year since we started there in 2004."

BullGuard offers its partners a reseller program that gives 25 percent revenue share on sales, renewals and upgrades. BullGuard recently launched the Reseller Lounge where partners can track their sales, upgrades, renewals and collect revenue.

"BullGuard offers one of the most generous revenue shares in the business and it is built to support customer loyalty," said Thomas Pullen, owner of Informatika. "Their software is powerful and efficient. It has met my expectations and my customers have never complained that it slows down their system."

Morten Steen-Jørgensen joined BullGuard in 2007 as Chairman of the Board. He is also owner, president and CEO of Steen Group. Prior to establishing Steen Group, Steen-Jorgensen was president of Brightstar Accessories and the president of GN Mobile/Jabra.
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