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DRM Demonstrations To Take Place at IPTV World Forum

Arxan Technologies : 23 March, 2010  (Company News)
Application Hardening applications to be demonstrated at IPTV World Forum for the protection of digital applications with Digital Rights Management
Arxan Technologies, a provider of application hardening solutions that protect software applications from attacks to minimize risk to code and intellectual property (IP), will conduct live product demonstrations of its GuardIT technology at the IPTV World Forum. Arxan's software security technology ensures that Digital Rights Management (DRM) enabled systems such as IPTV can comply with DRM robustness rules. Demonstrating its commitment to protect digital applications DRM robustness rules, Arxan recently joined the Marlin Partner Program, a market development and promotion program within Marlin, a leading, open DRM standards body. Arxan will participate in the Marlin Development Community (MDC) Demonstration Suite at the Hilton Olympia (Broadway Suite), during IPTV World Forum, March 23-25 in London to conduct live demonstrations of how GuardIT helps DRM-enabled systems comply with DRM robustness rules. "We welcome Arxan and its proven application hardening technology to the growing Marlin community," said Talal Shamoon, co-chairman of the Marlin Developer Community. "As consumers continue to access content from multiple devices and services, application security solution providers such as Arxan help enhance the security of Marlin-based products." Arxan helps protect digital applications and ensures the integrity and robustness of DRM systems and Conditional Access systems to meet content protection standards. With Arxan's solution, digital media applications are hardened to ensure compliance and protect against tampering and reverse-engineering of IP. The company's technology supports DRM standards for content protection, and safeguards revenue channels from piracy and unauthorized access across desktop, server and embedded applications "Arxan is committed to protecting digital applications DRM robustness rules by providing proven code and key protection technologies. We are pleased to be working with Marlin to do so," said Mike Dager, chief executive officer of Arxan. "Our application hardening solutions secure the world's leading digital media providers, ISVs and enterprises by delivering best-of-breed application security that is robust, easy to deploy and non-disruptive to the application." Using standards such as Marlin, developers have the advantage of using industry-approved, standards-based, open DRM technology to create high-value services on a variety of devices with innovative revenue models.
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