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News

Analysis Report on South African Security Market

Research And Markets : 09 March, 2010  (New Product)
Frost and Sullivan's report on the Security Systems and Services market in South Africa is now available from Research and Markets
Research and Markets has announced the addition of Frost & Sullivan's new report 'South African Security Systems and Services Market - A Voice of Customer Analysis' to their offering.


This research service provides an overview of how customers in the South African security systems and services market select their electronic security equipment as well the related security services. The market was divided into the top five vertical industries within the South African security systems and services market namely: mining, financial services, manufacturing, retail and public sectors. The respondents were provided with scales on which they were asked to rank the factors they consider when selecting equipment, security services and guard services.

Innovative Security Equipment and Technologies Spur Growth in the Security Systems and Services Market in South Africa

South Africa, with its high crime rates, has consumers constantly looking at ways to develop their security. Consumers in the country are more receptive to advanced technologies in security systems. Novel security products will reshape the dynamics of the South African security systems and services market, as innovative technologies will lead to new market competition and a probable redistribution of existing market share. 'Changing technologies, consumer perspective, and integration of security systems along with changes in product development and procurement will greatly influence the South African security systems and services market,' says the analyst of this research. 'End users realise it is more cost-effective to purchase, install, and operate integrated and automated systems rather than incur recurring labour costs associated with manual observation.'

Significant efforts have been taken to integrate various security systems, not only with each other, but also with other functions in the building, such as lighting, heating, ventilation and air conditioning (HVAC) and other building management systems (BMSs). This development has been aided, to some extent, by technological advancements in the security industry and the growth of the Internet.

System Integration to Enable Equipment Manufacturers to Gain a Better Foothold in the Market

However, the global economic downturn has resulted in the South African economy experiencing a decrease in consumer expenditure and cutback intentions that are likely to prompt a reduction in growth estimates and import volumes. 'Just as economic growth fuels demand, economic contraction or even slow growth is a stumbling block to security equipment suppliers,' explains the analyst. 'Due the global economic slump, most of the revenues generated currently derives from upgrades or contract renewals.'

The development of the security industry has influenced most participants in the South African security systems and services market to attempt to close the business cycle by offering not only the equipment demanded by customers but also the services associated with them. Equipment manufacturers have realised that in an extremely fragmented market, fierce competition will compel them to retain low margins in security equipment sales, to effectively compete and survive. 'Security services complement and enhance the effectiveness of the installed equipment and companies previously considered to be equipment suppliers are increasingly offering security services,' concludes the analyst. 'Installation and system integration services allow security equipment manufacturers to penetrate a more profitable area of the market, where they can sell their products and maintain contact with clients.'

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