ADT supplies Grupo Cortefiel with European-wide system for retail theft prevention and security management including POS integration with people counting and alarm management
Grupo Cortefiel has installed Sensormatic SmartEAS technology from ADT, Europe’s leading provider of electronic fire and security solutions, in all of its fashion stores in Spain, France, Belgium, Luxembourg, Portugal, the Czech Republic, Poland, Austria, Hungary and Germany. The solution links information from the anti-theft, alarm management, people counting and point-of-sale (POS) systems with the SmartEAS platform to provide business intelligence that can be used to optimise processes and improve profitability.ADT has installed the Sensormatic SmartEAS technology in the Cortefiel, Springfield, Pedro del Hierro, Milano and Women’Secret stores. The solution can be used to monitor the flow of people in stores and analyse and manage the anti-theft alarm systems. SmartEAS takes the data obtained from each Grupo Cortefiel store and automatically generates exception-based reports that can be used to help enhance the efficiency of the anti-theft systems and reveal how sales figures compare to store traffic. Together with its source tagging programme and its Sensormatic anti-theft systems, which are also provided by ADT, Grupo Cortefiel has introduced an integrated solution for loss prevention and business intelligence which can be used to deliver outstanding protection for its entire network and improve store operations. “Delivering business intelligence is the next step in terms of loss prevention,” says Ricardo Arroyo, ADT Director of Strategic Accounts (Retail) for Southern and Western Europe. “Our SmartEAS technology will allow Grupo Cortefiel to efficiently link and use the information from its anti-theft and POS systems. This integration provides real-time intelligence at store, region and corporate level, enabling the ability to act quickly.” ADT offers a complete suite of electronic security and operational tools for retailers around the world and serves 9 of the top 10 global retailers.
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